I’ve spent most of my career within the world of premium content. I’ve worked at the World’s largest magazine publishing companies such as Meredith, Hearst and Time, Inc, where it’s in their DNA to produce world-class content for their consumers. This content has always been deemed as valuable to advertisers as an environment to surround their ads when looking to reach their target audience. Throughout the years, I've seen a proliferation of content distributed across a numbe